The Story of the Fastest Growing Detailing Product Company on the Planet
The year is 1958. The word aerospace is used for the first time. Alaska becomes a state. The first integrated circuit is invented. Congress creates NASA. And the idea for Surf City Garage is born in Southern California when my dad brings home a brand new Chevrolet step-side pickup.
Even though I was just a small boy, some experiences have stayed with me my whole life. I can still hear the Fenton split exhaust’s distinctive resonance as I rode in the back with my brothers. I can still remember my dad teaching me how to drive in that Chevy. And I even still own it, but now it’s got 4-wheel disc brakes and Corvette running gear.
Fast forward to 1965. I watched my older brother race his ’62 Pontiac Grand Prix with a 389 tri-power and a 4-speed on weekends. He worked on it with his friends for hours at a time. I dreamt of being old enough to have my own and, by 1970, I did. I was 16 and with money saved from working summers, I bought my first car, a 1967 Pontiac GTO with a 400 and a 4-speed. Following in my brother’s footsteps, I raced every weekend at all the local Southern California tracks: Orange County International, Irwindale and Carlsbad, plus the infamous Lions Drag strip. That was the true start of Surf City Garage. I was hooked on muscle cars and haven’t looked back since.
Now many years have passed and I wouldn’t change a single thing. I am married to the best friend I’ve ever had for over 25 years and we have two wonderful daughters. As for Surf City Garage, well, it’s grown a bit, too. We have over 100 vintage muscle cars that we personally maintain, including some of the hottest ones from the 50s, 60s and 70s. Cars like Camaros, Shelbys, ‘Cudas and … well, you name it … if Detroit built it to go fast, we’ve got it.
Step into Surf City Garage and you are transported back in time. There before you is a Flying A gas station, just like it was in the 50s. A ’68 Shelby GT-500 sits at the pumps. You walk through the Shelby Showroom past a 22-foot-long neon Buick dealership sign and head toward Corvette Corner. In front of you is a red and white ’58 Corvette, the first car I ever restored. Just to your left is my wife’s ’54 Polo White Corvette. Straight ahead an original Chevrolet Super Service sign signals your entry onto Chevrolet Way, where you’re greeted by a ’66 turquoise and white Bel Air hardtop. Next, you reach MOPAR Alley on your right, flanked by Pontiac Row on your left. On the wall is a huge neon Pontiac dealership sign. Looking down, you see a ’67 Cameo Ivory GTO Coupe. You’re now at the other end of our garage and you enter a complete restoration shop. Here expert craftsmen maintain our collection and restore new acquisitions. Professional detailers clean and wax over a mile of 60’s chrome. When you have over 100 vintage muscle cars, the work never stops.
So where did Surf City Garage detailing products come from? Well, to keep the cars looking great, we tried every car care product around, but I just wasn't satisfied with the quality or performance. So we developed our own complete line of Enthusiast Grade® detailing products -- recognized around the world as the best anyone can buy. Our guarantee: if these aren’t the best products you’ve ever used, give me a call and I’ll personally buy them back – is unmatched in the industry. That’s why, every day, more and more enthusiasts are switching to Surf City Garage Enthusiast Grade® - because nothing else even comes close. And our collection attracts thousands of enthusiasts every year from around the world.
It’s been an incredible journey. Just a few years ago, our products were sold only at car shows. Today, they’re sold at leading retailers like Walmart, at major auto parts stores like Pep Boys, NAPA, and Advance Auto Parts, at speed shops throughout the USA and in over 30 countries, including Canada, the U.K., Germany, The Netherlands, Japan, Malaysia, Mexico and Australia. Every day, more and more enthusiasts like you are switching to Surf City Garage Enthusiast Grade, the only detailing products made by enthusiasts for enthusiasts™. Thank you for making us the fastest growing detailing product company on the planet.
Your Ride’s Worth It®!,
Car Enthusiast & Founder, Surf City Garage